Business

Technical exposure and capacity building programme for entrepreneurs in Thailand

The Sri Lanka Export Development Board in collaboration with the Sri Lanka Embassy in Thailand organised a Technical Exposure and Capacity Building Programme for 12 SME, food and beverage export potential entrepreneurs coinciding with “THAIFEX – World of Food Asia 2019” Bangkok, Thailand from 27 May to 1 June 2019.

EDB has organised this programme under the 2000 New Exporters Development Programme to develop 2,000 entrepreneurs to become exporters by 2020 at regional level. The main objective of this programme is to encourage domestic enterprises to invest in export industries. Around 120 SME companies engaged in the food and beverage sector including women entrepreneurs from all regions have been identified to develop as exporters.

Accordingly, the EDB has initiated integrated product and market development programmes for these selected group of companies covering the areas of products and system certification, technical programme on packaging and labeling, awareness seminars one-commerce and cross border procedures, exposure programmes to international markets, matchmaking with visiting overseas buyer delegations, etc.

The SME companies engaged in the food and beverage export industry are facing numerous challenges to be competitive in the international market. Management of food chain requires cross disciplinary competencies in the supply chain and continuous up – gradation of products are equally essential to maintain the sustainability.

SME food manufacturers also need to constantly update their knowledge on consumer preferences and trends in the global market for new products such as organic, gluten free, halal, vegetarian, vegan, health, and functional foods. They should also be aware of product quality, standards, packaging, pricing, and technical capabilities to compete in the international market.

This programme consist of exposure visit to THAIFEX – World Food Asia, factory visit, one day training programme at Thai Packaging center and a meeting with Thai Chamber of Commerce. It aimed to share with the participants Thailand’s approach and experience concerning the development of food and beverage sector and crate a platform for discussion while exchanging of knowledge between the participants, Thai professionals and farmer associations. During the visit to THAIFEX, companies were able to negotiate with exhibitors who participated from China, Poland, Russia, India, and Thailand, etc. at the exhibition.

The programme held at the Thai Packaging Centre covered the areas including principle of food and beverage packaging, trends, and innovation of food and beverage packaging and packaging development for food products.

The companies who participated were able to gain great exposure on the latest technology to upgrade food value additions and develop new products. It brings together complete knowledge on how to develop packaging technology to cater into the export markets