Ahamed Rizvi Mohamed Rifkhan, the CEO of iDealz Lanka, received the prestigious Sri Lankan Young Businessmen of the Year at the Business World International Organisation (BWIO) Awards held at Taj Samudra, Colombo recently. The BWIO Awards recognises and rewards exceptional individuals and organisations for their spirit of business and entrepreneurship, and outstanding contribution to the business world. The Business Awards celebrates business excellence as a platform that provides inspiration to businesses and sets benchmarks for best practices. The glamorous event was attended by VIP celebrities and leading business leaders who were among the recipients of the awards presented by BWIO. Rifkhan was recognised for his impressive leadership and outstanding work in establishing and growing iDealz Lanka as a leader in mobile phone sales. A UK-educated software engineer, Rifkhan commenced his business online in 2012. Demonstrating confidence and class, he grew the business, which was repeatedly honoured for its sales excellence and customer focus. To-date, he has opened four outlets, including the recent store at the Marino Mall in Colombo. Commenting on receiving this distinguished award, an elated Rifkhan said: “I have constantly focused on making good business decisions that help me build a sustainable, profitable company. We are committed to a long future ahead, continuing to focus on remarkable customer satisfaction while cultivating a workplace that employers can depend on. I am extremely thankful to BWIO for believing in my achievements and presenting this esteemed award.” BWIO aims to recognise the success and vitality of the global business sector, empowering both the local and international business community. The Business Awards is the most prestigious annual event of the organisation honouring outstanding performers. This unique annual awards programme has been established specifically to acknowledge, encourage, and celebrate excellence amongst businesses and the community by giving them the opportunity to gain valuable exposure and well-deserved recognition for their ambitions. The BWIO are the highest honours within the Asia Pacific region. The main goal of the awards programme is primarily to help the Sri Lankan business sector grow and prosper.