The Community Development Services (CDS) together with Helvetas Swiss Intercooperation in Sri Lanka and OMG Public Relations of the Omnicom Media Group Sri Lanka and supported by the Embassy of Switzerland in Sri Lanka, conducted a sensitisation programme for journalists and writers on “development journalism” and how it can be applied in reporting social issues such as labour migration. Presenting at the workshop, Andrew Samuel of CDS pointed out the need for journalists to be activists and advocates in their reporting that will lead to the accountability and responsibility of the respective stakeholders and duty bearers. In an era when disinformation and fake news are prominent, it is crucial to reinforce development journalism with a view to influence and advocate for the change that the society needs – Sri Lanka at this very moment in history requires such activism from scribes. Writers of this calibre bring evidence into their stories, which are results of ethical and unbiased investigation. They are also accountable for what they pen down. Most importantly, these journalists will see the bigger picture and see humanity when writing about social, economic, and political issues. Despite being a prominent contributor to the economy of Sri Lanka, labour migration is a topic that has not received sufficient attention through the quality of reporting in mainstream media. Foreign remittances play a large role in Sri Lanka’s economy. In 2017, remittances recorded were $ 7.1 billion, which accounted for over 8% of the GDP according to the Central Bank of Sri Lanka. Remittances were also the highest foreign exchange earner ahead of apparel exports and tourism earnings in the same year. At a micro level, one in every 14 households receives foreign remittances, thus having a significant input to the country. Those present were directed to sources of information pertaining to labour migration collaborated by Helvetas and the ILO. An invitation was extended to journalists to mark this as a turning point in actively engaging with social, political, and economic issues and reinforcing media ethics in being advocates and activists who would genuinely speak for the people.