Sunshine’s Vish Govindasamy new Employers’ Federation Chairman

Vish Govindasamy, the Group Managing Director of Sunshine Holdings PLC, was appointed Chairman of the Employers’ Federation of Ceylon (EFC) for the year of 2020/21. He takes the reins of the national organisation for employers by succeeding Pravir Samarasinghe, Group Chief Executive Officer (CEO) of Overseas Realty. 

Delivering his first speech as Chairman, Govindasamy stressed that he wishes to work closely with the membership, the Director General, and new council members of the EFC to usher in a new era of sustainability and resilience for employers of the country in a post-Covid economic and social landscape.

Sunshine Holdings PLC is a diversified holding company with subsidiaries in healthcare, agribusiness, fast-moving consumer goods (FMCG), and renewable energy.

“I am assuming the chairmanship at a time when the country is faced with much hardship owing to the Covid-19 pandemic, but I am looking forward to steering this ship safely to its shore. I would like to see this opportunity more optimistically. It is the beginning of a new era where all of us must think and act differently, and the world of work is not an exception. In this regard, I would like to work with all of you to usher a new era of sustainability and resilience for employers,” said Govindasamy.  

Govindasamy has pioneered Sunshine Group’s diversification into newer but key economic sectors such as consumer goods, agribusiness, and renewable energy. Sunshine said his international experience, coupled with his innate managerial capability and innovative qualities enabled him to transform the plantation business, achieving perceptible improvement in quality, production standards, and penetration into new markets. Under his managerial direction, the company established several new brands and consolidated and expanded its share in both domestic and international markets.

During the lockdown period, Govindasamy asserted that the secretariat has continued to assist members through a portfolio of services in terms of those linked in maintaining industrial harmony at workplaces. It also has introduced new value-added services which are focused more on nurturing and enhancing the sustainability of our enterprises. 

“The development of new standards relating to working from home and distant locations, while ensuring work-life balance for employees as well as a modular approach for restructuring still stand to benefit all employers across the country.

“Furthermore, partnerships with experts in other areas linked to employment such as finance and health have enabled us to provide services to a vibrant membership who have favoured a one-stop service approach. We are currently exploring the possibility of providing services in the areas of taxation, business registration, and potential value-added start-ups. Our efforts not only ensured the sustainability of businesses but also the livelihoods of many valued employees,” Govindasamy opined.  

As the national employers’ organisation, Govindasamy emphasised that the EFC is placed in a unique position, not only to represent the interest of its members and the employers in general but also to be involved in formulating national policies in respect of all matters relating to employment, labour law, and human capital development in Sri Lanka. 

He also said the new Government under the leadership of the President had created new opportunities for the EFC to further the interests of all the employers and to formulate new policies to create an enabling environment. 

“This includes the implementation of the much-needed reforms for our labour market. We will continue to extend our support to the State in its efforts to create gainful employment opportunities while ensuring the welfare and development of those whom we employ. We also welcome the emphasis put forth to enhance productivity and competitiveness by the new Minister of Labour as these are essential elements for businesses to thrive in a post-Covid world,” Govindasamy said.