Lipstick – the tiny tube that wields the power to transform your mood, complete your look, and boost your confidence in just a few swipes. Whether you prefer bold drama or subtle sophistication, a great lipstick is essential. While trends come and go, some brands remain staples. 

Let’s explore top lipstick brands and must-have shades for timeless beauty.

Fenty Beauty: Rihanna’s brainchild, Fenty Beauty, has completely reshaped the beauty industry. Known for its inclusive shade ranges, Fenty has revolutionised makeup with its ‘Beauty for All’ mantra, and its lip products are no exception.

The Stunna Lip Paint in Uncensored, a universal red, is a fan favourite for its bold, statement-making colour that looks stunning on all skin tones.

Gerard Cosmetics brings vibrancy to the forefront with its bold and striking shades. This brand has become a go-to for anyone who loves eye-catching, long-lasting lip colours.

The HydraMatte Liquid Lipsticks are popular for their rich pigmentation and comfortable wear, ensuring your lips stay vibrant and smudge-free all day long.

Aside from being cruelty-free, Gerard Cosmetics shines in its range of glossy and matte finishes, catering to anyone looking for statement lip colours.

Kiko Milano: This Italian brand makes luxury feel affordable. Known for its high-quality formulas at accessible prices, Kiko Milano has become a hit with beauty lovers looking for trend-forward products without the luxury price tag.

The Unlimited Stylo lipsticks offer rich colour and incredible staying power while keeping your lips moisturised.

Kiko Milano is constantly reinventing itself with new, trendsetting collections, so you’re always on the pulse of what’s hot in the beauty world.

Urban Decay: Edgy, bold, and fearless – that’s Urban Decay. This brand appeals to makeup lovers who want to stand out from the crowd. With its rebellious approach to beauty, Urban Decay offers daring lipsticks that break the rules.

The Vice Lipstick collection has become a staple for its incredible variety of shades and finishes, from creamy to matte, with colours like ‘Big Bang’ (a sparkly fuchsia) making a bold statement.

MAC Cosmetics: You can’t talk about lipstick without mentioning MAC. The brand has been a pioneer in the beauty industry for years, and its lipsticks have a cult following for a reason.

MAC’s Matte Lipstick in Ruby Woo is iconic. Its blue-toned red shade has been universally flattering for decades, and it is known for its incredible matte finish without being overly drying.

Sephora Collection: Sephora’s in-house collection has earned its place among the best for offering quality products at reasonable prices. With a vast range of lip colours and finishes, Sephora makes finding the perfect lipstick easy.

The Cream Lip Stain in Always Red is a fan favourite for its intense colour and matte finish, lasting through everything from lunch to cocktails.

Kylie Cosmetics: Kylie Jenner took the world by storm with her lip kits, and her brand remains at the forefront of beauty trends. Her liquid lipsticks are known for their high pigmentation and long-lasting formulas.

The Matte Lip Kit in Dolce K, a cool-toned nude, quickly became a staple in the beauty community, perfect for everyday wear or a polished look.

Must-have lipstick shades

When it comes to building a versatile lipstick wardrobe, there are a few shades that every beauty lover should have in their collection. 

• Classic red: Fenty’s Stunna Lip Paint or MAC’s Ruby Woo
• Nude: Kylie’s Dolce K or Sephora’s Marvelous Mauve
• Bold pink: Urban Decay’s Big Bang or Gerard’s Rodeo Drive
• Deep plum: Kiko’s Deep Wine or MAC’s Diva

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