Global sports brand Wilson has officially entered the Sri Lankan market, marking its expansion in Asia.

The brand’s launch event will be held at One Galle Face, Colombo today (26), ahead of its official store opening.

Wilson’s local operations are managed in partnership with Trident Distributors, with products covering tennis, padel, pickleball and basketball.

Officials noted the move will expand access to international sporting equipment and apparel for Sri Lankan athletes.