In keeping with its 150 anniversary celebrations, Brown & Company added another accolade to its long milestones of achievements in being recognised for yet another innovation in digitalisation at the Asian Technology Excellence Awards 2024.
The Sri Lanka Technology Excellence Award for Enterprise Software - Automotive & Transport Equipment was awarded to Browns IT, for its innovative ground-breaking solution, the Browns E-Care Battery warranty activation.
Celebrating companies at the forefront of change, while highlighting entities whose technological advancements are reshaping industries across the Asian region, the programme recognises bold initiatives that connect digital disruption with meaningful business transformation.
Redefining the warranty experience for Exide battery dealers and customers alike, while replacing traditional printed warranty cards with an enhanced streamlined digital process, the Browns E-Care Battery Application, designed and developed exclusively in-house by Browns IT has brought about transformation in the automotive battery sector across the nation.
With this new solution, Exide agents can now activate and manage warranties across a variety of platforms; mobile, web and SMS.
From instantly activating warranties for newly purchased batteries, to viewing and sharing details with customers in real time, the Browns E-Care Warranty Application offers a host of convenient features. Users can scan the QR code on the battery or submit the serial, vehicle number or mobile number to retrieve warranty details.
Customers can also locate and contact nearby dealers within a stipulated radius using live maps, request servicing, and benefit from service date alerts, maintenance reminders and seamless access to the popular BattMobile roadside assistance, all integrated into the E-Care interface.
Speaking on the accolade Prasanna Ganegoda, Head of Browns IT said & Being recognised at the Asian Technology Excellence Awards 2024, during our 150th year, is a proud milestone for Browns. It celebrates our legacy while reaffirming our commitment to innovation and
excellence.
The Browns E-Care Battery Application is a testament to how we are reimagining
traditional processes and using technology to deliver real value, not just to our customers, but across the entire automotive ecosystem. By replacing outdated, manual warranty procedures with a fully digitised solution, we have equipped Exide dealers and customers with efficiency, accuracy and transparency.&
In its continued drive to digitise and modernise traditional business processes, Browns IT has expanded its portfolio of in-house developed solutions with a range of cutting-edge platforms including Sales Force Automation Systems, Loading Bay Solutions, Smart Flow, Smart Assist,
Smart Stock Count System, and a suite of IoT based innovations such as the Boiler IoT Solution, Poultry Farm IoT Solution, MMT for machine monitoring, and Fuel Monitoring Solution.
These technologies are purpose-built to optimise efficiency, enhance visibility, and drive smarter decision making across diverse industry verticals.
Established in 1875, Browns has flourished over the years to grow into a household name with a reputation as strong as its years are long.
Today, the prestigious Browns Group is one of Sri Lanka’s largest diversified conglomerates, which manages a fast growing and valuable portfolio of brands across several key industry sectors, such as automotive; power generation;
agriculture and plantation; pharmaceuticals; investments; construction; marine and manufacturing as well as leisure.