Business

Softlogic introduces Candy ‘smart’ home appliances

Softlogic Holdings PLC introduced ‘smart’ home appliances to Sri Lanka on Tuesday, in partnership with the Italian Candy Group, a leader in small and major home appliances.

In an event held in MovenPick Hotel Colombo on Tuesday (21) Softlogic announced they are the authorized dealers in Sri Lanka for Candy products and launched two products from Candy; The Candy Watch and Touch oven and Candy Bianca washing machine.  These products are built with embedded features and works as Wifi connected household appliances.

CEO, Softlogic Retail (Pvt) Ltd. Nasser Majeed said “This is the first range of appliances that can actually communicate with you wherever you may be, and all of us at Softlogic are delighted to be associated with Candy on this momentous occasion, where we enable you to ‘Simply-Fi’ your day with the most complete, up-to-date and connected appliances. Softlogic continues to be a dynamic organization. Along with our other projects, we plan to open Softlogic Supermarkets soon, hoping to give customers a different experience by selling electrical appliances there. We are sure Candy will play an important part in that.”

The ‘Candy Watch & Touch oven’ comes with full touch control screen, wi-fi connectivity and 4 cooking modes, namely Video Recipes, Personal Programmes, Suggested Cooking Programmes and Manual Mode while the ‘Candy Bianca’ washing machine consists of a remote control, energy reduction manager, auto maintenance and voice control.

Softlogic, which began as a software developer has now diversified into the ICT, Healthcare, Retail, Financial Services, Automobiles and Leisure sectors. According to Majeed, Softlogic ranks highly in the sectors they are in and are currently the market leader in the healthcare sector. Softlogic Max continues to be the premium electronics appliances outlet chain in Sri Lanka and Softlogic Retail plans to distribute the newly introduced appliances through Softlogic Max outlets.

Candy Group is a manufacturer of small and major home appliances, both free-standing and built-in and its products are marketed primarily through two international brands, Candy and Hoover. The company employs 4,660 people, has six manufacturing facilities in Europe, Turkey and China, and 45 subsidiaries and representative offices around the world.